A senior-led deep dive into the gap between the Amazon results you're getting and the ones you should be.
Your Amazon numbers look fine. Sales are up. Nobody is panicking. And yet it seems like you haven't hit your ceiling.
Six recurring findings. Most brands have at least three.
Ten commercial areas. Examined at the level your CFO would examine them.
Of audit clients act on the plan within 30 days.
Of audits surface margin or revenue impact greater than the audit cost.
data points reviewed per audit
Asha Bhalsod spent four years inside Amazon, then built Amazon channels brand-side at Tomy UK and Melissa & Doug. She's sat in the chair you're sitting in now, and run the conversations you're running now: with your CFO about margin, with your board about channel mix, with your agency about whether they're earning their fee.
That perspective shapes the audit. It flags what's suboptimal in a way that makes sense given the rest of your business.
Yes. Brands with an existing agency are the ones who get the most from the audit. Your current agency has no commercial reason to flag its own underperformance. Several past clients used our findings to renegotiate their existing agency rather than switch.
No. Roughly 25% of audit clients never work with us afterward. The audit is priced to stand on its own.
A free audit is a surface-level diagnostic. The 360 Audit is several weeks of senior time. It's designed to be useful to you even if you never speak to us again.
By people. Every finding is reviewed and signed off by the senior team. Tools support the analysis. They don't replace it.
Yes. Current clients span home appliances, personal care, consumer goods, and beverage. We confirm category fit on the scoping call before accepting any audit.
Read-only Seller Central or Vendor Central, your Amazon Ads console, and AMC if you have it. You can revoke access the day the audit delivers.
Then we tell you that. You still walk away with competitive benchmarks and a documented view you didn't have before. We haven't yet delivered an audit with zero actionable findings, but the outcome isn't predetermined.
It's yours. You can file it, share it internally, or use it to brief someone else. Etopia retains no ongoing rights.
Four to six weeks from the day we have access and your intake form. You receive the report 48 hours before the readout session.
Audits start at £5,000. Factors like number of markets, dual vendor/seller, or unusually complex catalogues can influence the price. We quote a fixed price before any engagement begins. No billable-hours structure.
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